Schreibe mir!



I help when it comes to web analytics, tag management and reporting.

Optimize your digital channels with me, save time and resources, measure the success and thereby increase your digital performance.

Meine Leistungsbereiche

You have a problem - I can help!

If you want to do better online marketing with your website, but have problems in one of the following areas, I can help you. Let your website visitors become customers.


Web analytics

Google Analytics, Matomo or another tracking system of your choice. Trackingninja helps you find, implement and optimize.

Conversion optimization

Conversion optimization

I help you to recognize conversion goals on the website, to measure them and then to build success on them.

Tag management

Tag management

I am familiar with tag management solutions and optimize existing set-ups. This saves you time and resources.



I can provide support on website tracking, tag implementation, reporting and A / B testing.


Websitedaten sind kostbar

Website data can help

There are good reasons to collect and evaluate the data. Let yourself be supported and identify the weak points of your website. Measure clear goals that bring you forward and increase the user satisfaction of your visitors.

Identify weak points

A good website gives visitors the information they need – quickly and easily.

Measure goals

Use tracking to measure whether a user meets the website’s goals.

Increase user satisfaction

Understand how a user behaves on your website. Get an overview.

Find out why it is worth collecting website data

Everyone should know the five reasons why investing in proper website tracking is worthwhile.
What do you need and what are the steps to get started?

Tracking tips from the blog

5 reasons why it pays to invest in website tracking.

Everyone should know the five reasons why it is worth investing in tracking the website. Why does it make sense, what do you need and which steps are necessary to […]

5 common errors when setting up Google Analytics

The following should be noted to ensure that the data is correct from the outset When setting up Google Analytics, you may well make the odd mistake. Many things are […]

Retrieve Matomo Data Layer via the browser console

The data layer is the central unit to define basic data of a website and make it available for tracking.Whoever for the first time uses the Data Layer of […]

Get into conversation

Does everything sound good and you are curious?

Would you like to find out more about digital analytics & website tracking?
Let’s talk! During a free conversation, we will see how we can move you and your company forward together.

Support garantiert

make contact

Do not hesitate to write to me if you have any questions or need support.

    Einverständnis zur Datenverarbeitung

    Hiermit erkläre ich mich einverstanden, dass meine angegebenen Daten zur Verarbeitung verwendet werden dürfen.
    Informationen und Widerrufsmöglichkeiten finden Sie in der

    Web Analytics & Tag Management Consultant

    Middle Franconia – Nuremberg
    Pfälzer Strasse 12
    91161 Hilpoltstein