GA4 or fully spelled out Google Analytics 4 is the new future of web reporting. You may still know it by its beta version name, Google Analytics App + Web. It
The data layer is always under discussion in connection with web tracking, Google Analytics or Matomo. How the data layer is used or can be used I already have, in
The following should be noted to ensure that the data is correct from the outset When setting up Google Analytics, you may well make the odd mistake. Many things are not self-explanatory
Everything you should know about it. How much does Google Analytics cost, what different versions of it are there and isn't it actually free?In this post you will find out what