In today's digital era, privacy has become a top priority for many Internet users. With increasing awareness of data leaks and online surveillance, they are looking for ways to protect
The data layer is always under discussion in connection with web tracking, Google Analytics or Matomo. How the data layer is used or can be used I already have, in
The ultimate guide to mastering the Data Layer The data layer is the solution to enrich the Matomo Tag Manager with data, to provide information to the existing tags and triggers
The following should be noted to ensure that the data is correct from the outset When setting up Google Analytics, you may well make the odd mistake. Many things are not self-explanatory
Everyone should know the five reasons why it is worth investing in tracking the website. Why does it make sense, what do you need and which steps are necessary to